Bumpa App Guide - Setting up Your Bumpa Business Website
What you'll learn: In this guide, you'll learn everything about setting up your Bumpa website and how to add your products to your website and start selling immediately! You'll also learn how to create discounts and coupons, customise your store and get a custom domain, and so much more!
Outline
Introduction
It’s a known fact that in today’s digital age, having a strong online presence is crucial for the success of any business. Your website is like your virtual storefront, open 24/7 for customers to learn about your products and services and shop conveniently at any time of the day.
By setting up a Bumpa account, you instantly get a Bumpa website, have full control of your online brand and can reach a wider audience. In this guide, we’ll cover the importance of owning your own website for your business, and how to set up your Bumpa website.
Importance of owning your website for your business
Getting and setting up your Bumpa website to showcase and sell your products takes less than five minutes, and the benefits are simply fantastic. With your Bumpa website, you can:
Showcase your brand's unique identity and values to potential customers.
Provide information and engage customers outside business hours because your website will be available 24/7.
Enhance your business’s credibility and build trust with your customers.
Reach a global audience beyond your local market.
Promote your products, run marketing campaigns and attract new customers.
Now that you understand what you can achieve with your Bumpa website, let’s go into detail about setting up.
Adding Products and Collections
To set up your website, the first thing you need to do is upload your products and also create collections to help you group your products into categories.
Adding or Uploading a Product
Uploading products to your website is essential for showcasing what you offer and attracting customers. Examples of products could include clothing, electronics, or beauty items. It involves adding photos, descriptions, and prices for each item you sell. This process makes your products visible to potential buyers and helps them make informed purchasing decisions. By regularly adding new products and keeping existing ones up-to-date, you can keep your website fresh and engaging for visitors. Overall, uploading products is a fundamental step in building and maintaining a successful online store.
1. Navigate to https://app.getbumpa.com/dashboard and click on “Product”.
2. Click on "Inventory" and then click "Add New Product".
3. Click "Drag or drop image" and select the image you’d like to upload.
4. Click "Yes, Crop Images" to crop your image, or select “No, Upload Images” to upload without cropping.
5. Upload the image and click on “Finish” after uploading the image.
6. Add the Product Name and Description.
7. Add the product to the collection you have already created. You can also create a new collection. We’ll cover creating collections in the next segment.
Note: If the product does not have variations (e.g., production options and types like colour size) you can proceed to add the price.
8. Add the “Product price”.
Note: Here you can add the price of the product, the cost price and the discount if applicable
9. Add the product "Stock Quantity ". If you have multiple store locations, you can choose the location where you want the product to be displayed. Select the location in the dropdown by clicking on the checkbox.
10. Click “Add Product” to inventory. And that’s it! You have successfully uploaded a product to your inventory.
Creating a Collection
Otherwise known as product categories, collections on your website help customers find items easily and keep your product organised. It also makes your website look professional, helps you manage your stock and improves how well your store shows up in search engines.
A great example of what collections look like on the website is shown below.
To start:
1. Navigate to https://app.getbumpa.com and click on "Products". Then, select "Collections".
2. Click "Create Collection".
3. Input the "Collection Name" e.g Women's clothing, Books, etc.. and click on “Save”.
Once saved, you will see your “Collection list” on the Product page.
Once you have created a list of collections, you are ready to now upload products into different collections.
Note: You can always edit and delete the collection if the needs arise.
1. Click on the “pencil icon” to edit the name of your collection.
2. Click on the “Trash Icon” to delete. You will get a prompt to “cancel” or “delete” the collection.
And that’s it.
Creating Product Variations
Product variations refer to different options or choices available for a single product. They can include various sizes, colours, styles or other attributes that allow customers to select the specific version of the item they want.
For example, a clothing item may have small, medium and large variations and colors like blue, white, black, etc. By offering product variations, you can ensure a more personalised shopping experience and increase customer satisfaction.
If you selected “Yes” to Product Variation when uploading a product, take these steps.
1. Select the ”Units’’ of the products, and select “PC”.
2. Add “Product options”.
3. Add the Product Variation “Option Type” - "e.g. Size, Colour etc.".
4. Add the option “Value” e.g. "XL, Red" field.
5. Add more “Options” if you have more than one.
6. Once you are done adding all product variations, click “Save”.
Once you click the save button, you will have access to the page below, where you can add the “quantity”, “image”, “price” and discount per the product options you have created.
To add images for each of your variations:
1. Click the “file icon” to add the exact image of the product.
2. Click on the grey box with the “Drag or drop image” section, You will be able to upload the image of the product and then save it. This applies to all the variations for the product options you have created.
3. Click “Save” once you have uploaded the product variation image.
And that’s it! Your product variations have been created.
Customising Your Website
Customising your Bumpa website involves adding branded elements, optimising navigation and creating a unique and engaging online shopping environment that drives sales, fosters customer loyalty, and effectively showcases your products to potential customers.
To customise your website, you should do the following.
Upload your Store Logo
1. Click on the image icon below to upload your preferred logo. You can also select an image from your computer or drag an image into the box.
2. Enter your “Business name”.
3. Enter your “Store tagline”. (Something that defines the business e.g. MTN everywhere you go).
4. Enter a “Store description“. (Describe your business or what you sell)
5. Select your currency. Note: The supported currency for listing products on the website is Naira. However, customers can make payments in USD and pounds on the website via Paystack
6. Input contact phone, address, country, state, city and zip code.
And then save.
Next, you need to customise your store with themes, images and colors.
Customise Your Store
To customise your Bumpa website:
1. Navigate to https://app.getbumpa.com/dashboard. Then, click "Site Customisation".
2. Select Bumpa Theme and click "Customise Theme".
3. Upload a "store banner (1440 x 350)".
4. Click on the “Edit” tab to add your customised texts to the banner section.
Here is what a banner and text would look like. Please ensure to follow the sizing guide above.
5. The next step is to use the colour picker to select your preferred website theme colour.
And that’s it! Note: You can also add a pop-up notification for newsletters, a custom message at the top of your store, your social media links and an about us section for your website!
Next, you need to update your favicon.
Update Your Favicon
To upload your favicon, click on the ‘Upload Image’ button and select an image to use.
Favicon Recommended dimension:
Square e.g 16px x 16px
Max file size: 150kb
Instagram DM Integration Setup
With this integration, you can receive Instagram DMs on Bumpa and sell faster on Instagram, using the quick action buttons to reply to your customers at Bumpa. To get this running on your Bumpa app, follow the steps below.
1. Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click "Connected apps."
2. Click on Connect on the “Meta option”.
3. Click on “Connect to Meta”.
4. Check all the Boxes and click on “Connect to Meta”.
Woohoo!! You're all set up.
Linking for the first time? We've got you.
NB: Please note that there are some basic requirements you would need to set up for you to be able to connect to Instagram easily
REQUIREMENTS
Step 1: Create a Facebook Page ( Create a Facebook account) to get started
Go to facebook.com/reg
Enter your name, email, and phone number
Select your gender
Provide your date of birth
Choose your preferred password
Click the signup button
Step 2: Create a Facebook page for business
Sign in to your personal Facebook profile.
Click the + tab on the right-hand side of your main navigation bar, and hit “Page.”
Enter your basic business information
Upload a profile picture
Add more information
Create a page username
Add a call to action button on your page
Enter your basic business information
Step 3: Make your IG account a professional account
To switch your profile to a business account on Instagram, kindly follow these few steps
Go to your profile and tap Menu in the top right-hand corner.
Scroll to for professionals.
Tap Account type and tools.
Tap Switch to Professional Account
Tap Continue
Select a Category for your business
Tap Done, and click OK to confirm
Tap Business and next
Add contact details and follow the steps to connect your business account to a Facebook Page associated with your business.
Next steps - Turn on “Access to messaging”:
Go to Instagram settings and activity
Scroll and click on "message and story reply."
Click on message controls.
Toggle the "allow access to messages." button
Instagram connection to your Facebook page;
Go to your Instagram profile.
Select Edit profile.
Under Public business information, Select Page.
Tap Create Facebook Page or Connect an existing Page.
Choose a Page from your Pages that you'd like to connect to or select "Create a new Facebook Page".
Tap Done after you've selected a Page or created a new Page.
Step 4 Link Meta on the Bumpa app;
Turn on Connect to Meta under connected apps
Log in to your Facebook account
Link Bumpa to Facebook by checking all the permissions boxes
To see your Instagram messages, click on Messages on the left menu
Setting up Facebook Pixel on Your Website
Facebook Pixel is a tracking code placed on your website to collect data for targeted advertising on Facebook. When you set this up, you can track user interactions, create custom audiences, optimise your ad campaigns and increase ROI by refining your strategies based on user behavior.
Just like any other website, you can set up the Facebook Pixel code on your Bumpa website, and run ads that convert to more sales on your website.
To set this up:
1. Get your Facebook Pixel code from your Facebook business account.
to learn how to.2. Navigate to https://app.getbumpa.com and on the dashboard's left sidebar, click "Connected apps".
3. Click on “Connect” on The Facebook pixel option.
4. Paste your pixel code and click on “Connect Facebook pixel”.
And that’s it! You’re done and can now start running your ads.
Getting Reviews on Your Website
Customer reviews play an important role in building trust and credibility for your business by providing social proof of your products and services. They influence purchasing decisions and can convince a potential customer to part with their money.
To encourage customers to give reviews willingly, you should incentivise reviews with rewards, send follow-up emails asking for feedback and express appreciation for customers who share their experiences. The most important thing though is to offer an easy review process, and the Bumpa website makes it very easy to collect reviews.
There are two ways to collect reviews on your Bumpa website.
Method 1 - Through the Customer’s Profile
After a successful purchase:
1. The customer should click on their profile icon on the website and then click on “My Account”. Next, they should click on “Pending Reviews” to see the products they’ve purchased on your website.
2. The customer should then click on “Rate this Product”, fill out the review and submit.
Method 2 - Directly on the Website
After a successful purchase:
1. The customer should search for the product they bought and select it. Then, they can click on “Write a Review” to leave a review.
2. After writing their review, they can also leave a rating and then click on “Save” to submit.
Getting a Custom Domain
A custom domain is a unique web address that you can choose and personalise for your website. It's like having your own exclusive piece of the internet where people can find you easily.
Registering a custom domain "website" is one of the benefits available to premium users of Bumpa - you can activate your free custom domain (for the yearly Pro plan), integrate an existing domain name into Bumpa, or purchase a domain name if you do not already have one.
With the Bumpa 1-year Pro plan, you have free access to yourbusinessname.com.ng domain name, valid for 1 year. On the freemium plan, your domain name will be in the format of your business name. bump**.shop**.
However, an additional fee will be required if you are on the Starter plan or the monthly, 3-month, or 6-month Pro plan and wish to have a custom domain name.
Below are the prices for the different domain names renewed yearly:
Domain | Price (Naira) |
---|---|
.COM | 17,790 |
.COM.NG | 4,100 |
.NG | 10,700 |
.CO | 17,616 |
This part of the guide will break down searching for and purchasing your preferred domain name.
How to Buy a New Domain
1. Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click on Store.
2. First, click “Domains.” And then click “Buy domain.”
3. Enter the full website name you want to purchase in the search bar, e.g. yourbusinessname.com.ng
4. Next, Once your preferred domain, e.g. yourbusinessname.com.ng, shows that it's available, click “Select”.
NOTE: If you search for a domain and it shows that it is already taken or unavailable, another business is currently using it. Because domain names are unique, you cannot buy the same domain.
5. Click on make payment; this takes you to a Paystack screen where you can select your preferred payment method.
6. After successful payment, your domain domain page shows the domain as pending.
You will receive an email notification for the successful payment. Domain propagation takes about 24 - 72 hours to complete.
How to Connect Your Existing Domain Name to your Bumpa store
If you already have a domain name, you can easily connect it to your Bumpa store. This process involves changing your domain records' “A record address” to Bumpa’s IP address via your domain registrar dashboard.
1. Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click on “Store”.
2. Click “Domains”
3. Click “Connect domain.”
4. Input the full domain name.
5. Copy the IP address and paste it into the A record on your domain registrar as follows:
Record Type: A
Host Name: @
Address: 15.236.222.29
TTL: Automatic
6. Click “Continue”. Then, fill out the CNAME record on your domain registrar as follows:
Record Type: CName
Host Name: www
Address: yourcustomdomainname
TTL: Automatic
7. Click “Continue”.
Once you have completed the above steps, please wait 48 - 72 hours for your domain to be connected. Then, you can confirm that the domain name is being redirected to your Bumpa store.
How to check your domain details and history
On the domain details and history page, you can see your custom domain's registration date, expiry date, durations and next billing period. You will also be able to see the payment history for your domain, that is, purchase dates, renewal dates and amounts paid.
To see your domain account history,
1. Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click “Store”.
2. Click “Domains”.
3. Click on the domain name, e.g. “preciouscole.com.ng”, you want to check.
4. You’ll see the domain details at the top of the page, while the purchase history shows at the bottom under the DNS record.
Adding and Editing DNS records
This feature allows you to manage your domain records. You can add new DNS records, like a custom email DNS record, to your domain on Bumpa and edit existing records.
To add a new DNS record to your domain, follow these steps:
1. Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click “Store”.
2. Click “Domains”.
3. Click on the domain name you want to add a record to, e.g. preciouscole.com.ng.
4. Click “Add DNS Record”.
5. Input the type, hostname and value.
Please note that TTL is already set to Automatic
6. Click “Save”.
Give the DNS record some time to be fully propagated (i.e. update)
To edit a DNS record:
Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click “Store”.
Click Domains
Click the domain name you want to add a record to
Click the “edit button.”
5. Make the necessary changes and click on “save”
And you’re done!
Setting up Discounts & Coupons
Discounts and coupons play a huge role in attracting and retaining customers. Discounts can incentivise potential customers to make a purchase, especially if they aren’t fully convinced yet. Coupons not only drive sales but also help build customer loyalty and encourage repeat customers. Because discounts & coupons are also timed, they create a sense of urgency and get customers to act quickly before the offer expires. Lastly, they’re great for clearing out old inventory or introducing new products.
The Bumpa app comes with a discount and coupon generator that allows you to create them in minutes, to encourage sales for your business and help you attract more customers.
How to Create a Discount
1. Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click Discount and Coupon.
2. Click on the Create new discount at the top right corner.
3. Input the discount name and type (fixed or percentage).
4. For a fixed discount, input the amount. For a percentage discount, input the percentage and maximum discount (the highest amount the percentage discount is capped at).
5. Select the products or collections you want to apply the discount to.
6. Click on "Save".
7. Select the start and end date (validity period) and then click on "Create discount".
And that’s it!
How to Create a Coupon
The coupon feature on the Bumpa app allows you to create a cart coupon or a product coupon. When applied at checkout, the cart coupon removes the discount from the general cart, while the product coupon removes the discount from the specific item in the cart.
To create:
1. Log in to your Bumpa account at getbumpa.com/login. On the dashboard's left sidebar, click Discount and Coupon.
2. Select "Coupon" and click on "Create New Coupon" at the top right corner.
3. Select between a Shopping cart or product(s) to choose how you want the coupon to function.
To create a Shopping cart coupon, follow these simple steps:
1. Input coupon description and code (can be auto-generated)
2. Select coupon type (fixed amount or percentage)
3. For a fixed coupon, input the amount and minimum cart value (i.e. the least total worth of products a customer can have in their cart to be able to apply the discount). For a percentage coupon, input the percentage discount, maximum coupon amount (i.e. the highest amount the coupon discount is capped at) and the minimum cart value. Select the start and end date (coupon validity).
4. Click on Create coupon
To create a Product coupon, follow these simple steps:
1. Select products. Input coupon description and code (can be auto-generated)
2. Select coupon type (fixed amount or percentage)
3. For percentage coupon. input the amount and minimum cart value (i.e. the least total worth of products a customer can have in their cart to be able to apply the discount). For fixed coupon. input the amount and minimum cart value (i.e. the least total worth of products a customer can have in their cart to be able to apply the discount).
4. Select the products or collections.
5. Input the start and end date. Click on Create coupon.
And that’s how you can create discounts or coupons for your website!
Setting Your Store to Maintenance Mode
Setting your store to maintenance mode is like temporarily closing the doors of a shop to do some cleaning, organizing, and fixing things before opening up again. It ensures that everything is in top shape and ready for customers when the store reopens. And you can do this with your Bumpa website.
To set your store to maintenance mode:
1. Navigate to https://app.getbumpa.com/dashboard.
2. At the top right on the Bumpa dashboard, click on your profile name, as seen in this image (e.g., Testsun). A drop-down menu will appear.
3. When the drop-down appears, select and click on “Maintenance Mode.”
4. A set-to-maintenance mode page will appear, where you can “type the message you would like your customers to see when you are in offline mode.”
5. Click on “Set to Maintenance Mode”.
6. You will see the confirmation message “Your website is currently offline.”
Note: You can click on Turn off Maintenance Mode to turn your website on.
Conclusion
The benefits of a website cannot be overemphasized for a business in today’s digital age. With the right tools, it’s now so much easier to set up a fully functional website in minutes, share your link, and start selling and collecting payments. With your Bumpa app, your website is just a click away, and with the added features shared above, you can easily have a standout website for your business without stress, wasting time or breaking the bank!